Marketing

Marketingoutline

I re-imagined this brand to work across all channels — web, iPad app, print, mobile, awards and events. I have converted a lot of weekly mags to online brands with monthly print versions. Designing new logos that will read small on a phone or for twitter and Facebook.

This cover is my pick of the crop from Carl Golsby, the very able art editor. “IS THE INTERNET MAKING EVERYTHING S**T?” was the cover line. It could have looked grim. The fly really stood out, it worked well and the issue and especially that story was very well read both in print and on line. It’s what we do.